Article Review: “Gaps Remain as Firms Focus on Business, Professional Development”
- 86% of partners and 93% of associates received sales and business development training from their firms (at AmLaw 100 + 200 firms), yet only 7% of those surveyed said the results were “wildly successful”.
- Most implement “relationship selling” and rely on trying to build new business through existing relationships. This is a wildly ineffective and slow way to develop business!
- Check out this article for more insights. Let me know what you think and what your experience has been with firm-led business development training and initiatives!